Dubai Lynx, MENA’s leading platform for creative excellence and effectiveness, has revealed this year’s winners at the Awards Ceremony tonight.Saudi Arabia wins five Grands Prix, their highest ever received at Dubai Lynx, including four Grands Prix for ‘ProtectTasbih’, for Saudia, entered by Leo Burnett, Jeddah.‘Rumble’ for General Entertainment Authority entered by Accenture Song, Dubai, United Arab Emirates took home seven Lynx Awards, including Grands Prix in the Film and Film Craft Lynx. Notable winners also include VML, Casablanca, which was awarded Morocco’s first ever Grand Prix, taking home the Grand Prix for Good.Simon Cook, CEO, LIONS & Dubai Lynx, said: “Congratulations to our 2024 winners for setting the creative benchmark in MENA for another year. Yesterday’s Festival was a fantastic day bringing MENA’s creative community together to network, learn and be inspired by the rich mix of speakers and champions for creativity in the region. I’d like to thank our Jurors for all their hard work and dedication in setting the benchmark for creative excellence across the region.”Ian Fairservice, Vice Chairman, Dubai Lynx, added, “This year’s winners really showcase the level of excellence coming from the region. A huge congratulations to all our winners, Special Award winners and Young Lynx Competition winners. The insights and trends from this year’s work will be explored in the Dubai Lynx Creativity Report, providing the official rankings for this year’s top performing Networks, Agencies and Companies from across the region, published on 20 March.”This year’s Grand Prix winners are:Brand Experience & ActivationFrom 166 entries received, 15 were awarded: 2 Gold, 5 Silver & 7 Bronze Lynx Awards and the Grand Prix that went to ‘ProtectTasbih’, for Saudia, by Leo Burnett, Jeddah, Saudi Arabia / Saatchi & Saatchi Middle East, Dubai, United Arab EmiratesCreative CommerceFrom 51 entries received, 5 were awarded: 1 Gold, 2 Silver & 1 Bronze Lynx Awards and the Grand Prix that went to ‘I See Coke’, for The Coca-Cola Company, by VML, Dubai, United Arab Emirates / VML, New York City, United States of AmericaCreative EffectivenessFrom 35 entries received, 5 were awarded: 1 Gold, 1 Silver & 2 Bronze Lynx Awards and the Grand Prix that went to ‘The Hidden Room’, for Home Box, by Leo Burnett, Dubai, United Arab EmiratesCreative StrategyFrom 59 entries received, 6 were awarded: 1 Gold, 2 Silver & 2 Bronze Lynx Awards and the Grand Prix that went to ‘Superstar Ravi’, for Adidas, by Havas Middle East / Red Havas Middle East, Dubai, United Arab EmiratesDesignFrom 69 entries received, 8 were awarded: 1 Gold, 2 Silver & 4 Bronze Lynx Awards and the Grand Prix that went to ‘ProtectTasbih’, for Saudia, by Leo Burnett, Jeddah, Saudi Arabia / Saatchi & Saatchi Middle East, Dubai, United Arab EmiratesDigitalFrom 84 entries received, 7 were awarded: 1 Gold, 2 Silver & 3 Bronze Lynx Awards and the Grand Prix that went to ‘I See Coke’, for The Coca-Cola Company, by VML, Dubai, United Arab Emirates / VML, New York City, United States of AmericaDirectFrom 130 entries received, 14 were awarded: 2 Gold, 4 Silver & 7 Bronze Lynx Awards and the Grand Prix that went to ‘ProtectTasbih’, for Saudia, by Leo Burnett, Jeddah, Saudi Arabia / Saatchi & Saatchi Middle East, Dubai, United Arab EmiratesEntertainmentFrom 87 entries received, 9 were awarded: 1 Gold, 3 Silver & 4 Bronze Lynx Awards and the Grand Prix that went to ‘Unauthorized Trip’, for Saudi Tourism Authority, by ? AND US, Dubai, United Arab EmiratesFilmFrom 139 entries received, 10 were awarded: 2 Gold, 3 Silver & 4 Bronze Lynx Awards and the Grand Prix that went to ‘Rumble’, for General Entertainment Authority, by Accenture Song, Dubai, United Arab Emirates / Droga5, Part of Accenture Song, New York City, United States of AmericaFilm CraftFrom 157 entries received, 14 were awarded: 2 Gold, 5 Silver & 6 Bronze Lynx Awards and the Grand Prix that went to ‘Rumble’, for General Entertainment Authority, by Accenture Song, Dubai, United Arab Emirates / Droga5, Part of Accenture Song, New York City, United States of AmericaGlass: The Award for ChangeFrom 11 entries received, 3 were awarded: 2 Gold and the Grand Prix that went to ‘The Female Field’, for Adidas, by Havas Middle East, Dubai, United Arab EmiratesGrand Prix for GoodThe Grand Prix for Good was awarded to ‘Out of Home’, for Jood, by VML / Wunderman Thompson, Casablanca, MoroccoHealthcareFrom 68 entries received, 6 were awarded: 1 Gold, 2 Silver & 2 Bronze Lynx Awards and the Grand Prix that went to ‘The Protective Rhymes’, for Anghami, by Leo Burnett, Dubai, United Arab EmiratesIndustry CraftFrom 87 entries received, 7 were awarded: 3 Silver & 3 Bronze Lynx Awards and the Grand Prix that went to ‘Maqroo - The First Arabic Dyslexic Font’, for Omantel, by Leo Burnett, Dubai, United Arab EmiratesIntegratedFrom 27 entries received, 3 were awarded: 1 Gold & 1 Bronze Lynx Awards and the Grand Prix that went to ‘Battle of the Baddest - Integrated’, for General Entertainment Authority, by Accenture Song, Dubai, United Arab Emirates / Droga5, Part of Accenture Song, New York City, United States of America / Droga5, Part of Accenture Song, Tokyo, JapanMediaFrom 127 entries received, 12 were awarded: 2 Gold, 4 Silver & 5 Bronze Lynx Awards and the Grand Prix that went to ‘Frequencies of Peace’, for Babyshop, by FP7 McCann, Dubai, United Arab EmiratesOutdoorFrom 116 entries received, 8 were awarded: 2 Gold, 2 Silver & 3 Bronze Lynx Awards and the Grand Prix that went to ‘The Lost Camel’, for Emirates Development Bank, by LivingRoom Communication, Dubai, United Arab EmiratesPRFrom 82 entries received, 7 were awarded: 1 Gold, 2 Silver & 3 Bronze Lynx Awards and the Grand Prix that went to ‘ProtectTasbih’, for Saudia, by Leo Burnett, Jeddah, Saudi Arabia / Saatchi & Saatchi Middle East, Dubai, United Arab EmiratesPrint & PublishingFrom 43 entries received, 4 were awarded: 1 Gold, 1 Silver & 1 Bronze Lynx Awards and the Grand Prix that went to ‘Plant Espresso’, ‘Planet Roast’, ‘Planet Ethiopia’, for Boon, by Grey, Dubai, United Arab EmiratesRadio & AudioFrom 50 entries received, 5 were awarded: 2 Gold, 1 Silver & 1 Bronze Lynx Awards and the Grand Prix that went to ‘I See Coke’, for The Coca-Cola Company, by VML, Dubai, United Arab Emirates / VML, New York City, United States of AmericaSocial & InfluencerFrom 88 entries received, 7 were awarded: 1 Gold, 1 Silver & 4 Bronze Lynx Awards and the Grand Prix that went to ‘Birthmark Stories’, for Hungerstation, by VML / Wunderman Thompson, Riyadh, Saudi ArabiaDubai Lynx Special Awards were given as follows:Network of the Year1. Leo Burnett2. Saatchi & Saatchi3. BBDO WorldwideMedia Network of the Year1. Initiative2. Mediacom3. StarcomMENA Agency of the Year1. Leo Burnett, Dubai, United Arab Emirates2. Impact BBDO, Dubai, United Arab Emirates3. Saatchi & Saatchi, Dubai, United Arab EmiratesIndependent Agency of the Year1. Serviceplan Middle East, Dubai, United Arab Emirates2. ? AND US, Dubai, United Arab Emirates3. Bigtime Creative Shop, Riyadh, Saudi ArabiaLynx Palm Award1. Good People Films, Egypt2. Prodigious, United Arab Emirates3. Dejavu, United Arab EmiratesYoung Lynx Integrated Competition winners are as follows:Gold‘Waste No Words’Ananya Talwar & Benjamin KirbyVML DubaiSilver‘Learn Greenwash-en-ese’Mahmoud Gahallah & Zainab YasseenM&C SaatchiBronze‘Free The Green’Daniela Romero Aguirre & Ayman ShehadeTBWA/RAADThe Dubai Lynx Creativity Report will be released on Wednesday 20 March, which shines a light on the best creativity across MENA, as selected by Dubai Lynx Juries. The Report will feature interviews with winners about how the work was created, exclusive insights from the Jury room, trends and themes that have emerged from the 2024 Awards, along with the annual rankings for this year’s top performing Networks, Agencies and Companies in the region. All results can be found at https://www.lovethework.com/work-awards/awards/dubai-lynx.Contacts:Camilla LambertPR DirectorDubai LynxCamillal@canneslions.comTash NaidooSenior PR ManagerDubai LynxTashn@canneslions.comKamille MarchantFestival DirectorDubai LynxKamillem@dubailynx.comPress Portal:Press.canneslions.comAwards enquiries:awards@dubailynx.com