Omnicom Media Group promotes Dan Clays to Chief Executive- EMEA

Omnicom Media Group (OMG) has promoted Dan Clays, the current CEO of OMG UK, to chief executive EMEA.Dan Clays, in his new role, will oversee strategy and operations as well as the development of OMG agencies – across EMEA, including OMD, PHD, Hearts & Science and the Annalect data and analytics division.He will be taking on the official responsibilities from 1st October, succeeding Guy Marks, who was recently named CEO of PHD Worldwide.Under Clays leadership OMG UK agencies won $1.3 billion of new business over the past two years, signing up British Airways, British Gas, Comparethemarket, Jaguar Land Rover, Peloton and Virgin Media 02 and retaining Channel 4, John Lewis Partnership and the UK government. Florian Adamski, OMG-CEO praised Clays’ commitment for making OMG the “UK’s number one media group in new business.”During the last four years, Clays has played a key role in advancing OMG’s platform approach, connecting media, content and commerce to drive sales and grow share for clients.Dan Clays, on his promotion said: “As the EMEA CEO, my priority will be to build on Guy Marks’ success by ensuring the future-fit offer and transformational technology that will drive growth for our clients, our agencies and our talent across the region.”

Guy Marks appointed CEO of PHD Worldwide; Succeeds Philippa Brown

Omnicom Media Group (OMG), the media services division of Omnicom Group, has appointed OMG EMEA CEO Guy Marks as the CEO of PHD Worldwide. He will be succeeding Philippa Brown, who will step down from the role after almost five years. In his new role effective October 1, Marks will be headquartered in London and will be reporting to OMG global CEO Florian Adamski. His successor as leader of OMG EMEA is expected to be named in the following week.Marks joined OMG in 2014 following Omnicom’s acquisition of Mobile5, the global UX, design and tech consultancy service that he co-founded. As CEO of OMG EMEA, he helped establish Omnicom’s Transact connected commerce and retail media consultancy in the region, and co-architected the expansion of OMG’s TRKKN analytics and cloud consultancy from five European countries to 20 markets across APAC, EMEA and North America.Guy Marks said, “As the CEO of PHD – an agency that was born from a transformative concept of media as a strategic tool, my priority will be assuring that every PHD account team around the world have the talent, tools, technology and collective commitment to excellence they need to deliver the transformative ideas, solutions and service that drive growth for our clients, our agency, and our people.”Florian Adamski commented, “Guy is one of our industry’s most entrepreneurial leaders, with an approach that transformed first OMD’s and subsequently Omnicom Media Group’s offering in EMEA over the past six years. The fact that, at the same time, he was also one of the network’s key people coordinating Omnicom’s boots-on-the-ground Ukrainian relief and rescue efforts tells you everything you need to know about both his character and his leadership skills.”