https://adgully.me/post/2317/treble-winners-manchester-city-fly-home-on-etihad-airways-city-branded-livery

Treble winners Manchester City fly home on Etihad Airways’ city branded livery

Abu Dhabi: Etihad Airways, the UAE’s national airline, today flew the victorious Manchester City team home on a unique Club-liveried Boeing 787-9 Dreamliner. The charter flight followed their historic Saturday night win in Istanbul and is the first time a European champion team has flown home on their own branded aircraft.Etihad’s specially branded Dreamliner, registered A6-BND, flew the team from Istanbul to Manchester Airport on Sunday 11 June. The aircraft design honours the airline’s prestigious 14-year partnership with the Club and features Manchester City’s hallmark blue colour and club branding.Antonoaldo Neves, Chief Executive Officer, Etihad Airways, said: “A first in the Club’s history, last night’s win is an outstanding achievement for our long-standing partners Manchester City. On behalf of the entire team at Etihad, our congratulations go to the fans, players, team and the visionary leadership at City. We are delighted to celebrate this momentous occasion by flying the new Champions of Europe home to Manchester on their very own Club-branded aircraft.“We are sure the team will have enjoyed the highest levels of service and hospitality from our award-winning Cabin Crew as they celebrate their achievements on board,” he continued.Ferran Soriano, Chief Executive Officer, City Football Group, commented: “This is a very special moment in the Club’s history and travelling back to Manchester in a specially liveried aircraft is a fitting way to mark such a historic weekend. We are delighted to be able to share this success with Etihad and thank them for their fantastic support as a long-term partner of the club.”On the flight, the players were treated to a specially designed celebratory menu, cocktails in the team’s signature blue colour and themed treats.The City branded Boeing 787-9 Dreamliner was introduced to Etihad’s fleet in October 2019 and has since flown to and from more than 60 destinations including Manchester, Melbourne, Paris, Singapore and the Maldives from its home in Abu Dhabi.:
https://adgully.me/post/2274/manchester-city-named-worlds-most-valuable-football-club-brand

Manchester City named world’s most valuable football club brand

Abu Dhabi:  Manchester City has been named the most valuable football club brand in the world. The Club has topped the Brand Finance Football 50 2023 Report for the first time.The report details a 34% positive growth in City’s brand value since the COVID-19 pandemic, with the Premier League champions overtaking Real Madrid for the top position. This is the first time an English club has held the number one spot in six years.A decade of dominance on the pitch and the highest revenue of any of club in the report were outlined as key drivers for City’s rise in the rankings.This comes at the climax of a remarkable season for Manchester City both on and off the pitch. On Saturday, City lifted the FA Cup to complete a domestic double after winning a third successive Premier League last month. The Club will be looking to add more silverware to this historic season as it competes in the UEFA Champions League Final this weekend.This season the Club has also topped the Deloitte Money League for the second successive year after announcing a record revenue of £613 million and profits of £41.7 million, the latter being more than double the previous Club record. It has also been a strong year for City’s commercial portfolio with a number of new partners and long-term renewals announced across the season. City’s retail operation has also continued to break records with incredible demand for the 2022/23 season kits and the most recent kit launch seeing a new shirt sold every 12 seconds on the first day of sales.The popularity of the Club is also reflected in its huge growth and engagement levels across social media, most notably with City being the most popular European club on YouTube for active users and video views this season.  Looking to the future, Manchester City has submitted a planning application to Manchester City Council for the development of a best-in-class fan experience and year-round entertainment and leisure destination at the Etihad Stadium. This project would add a further £300m to City Football Group’s investment and regeneration work in East Manchester.Roel de Vries, Chief Operating Officer at City Football Group, said: “Being recognised as the world’s most valuable football club brand reflects the phenomenal growth story that Manchester City has had in recent years. This achievement recognises the evolution of not just the brand, but the Club as a whole. The Club has been performing consistently and has broken records on and off the pitch this season, whilst operating in a way that promotes financial sustainability.“As we look to the future, we want to keep investing in the right things – our football talent, the city of Manchester and our local community, infrastructure and fan experience. We have a proven track record of innovation and are excited for the next chapter in this Club’s great history.”sibility or could have foreseen any such dama