Arabian Automobiles renews partnership with Shabab Al Ahli for the fourth year

Arabian Automobiles, the flagship company of the AWRostamani Group and the exclusive dealer for Nissan in Dubai, Sharjah, and the Northern Emirates, has announced its continued partnership with Shabab Al Ahli in its fourth consecutive year for the 2023-2024 season. Shabab Al Ahli’s remarkable title victory in the previous season, has set the stage for an exciting journey ahead.To mark the occasion, a signing ceremony under the victorious slogan “We are the champions,” which set the stage for an exciting year ahead, took place in the presence of club representatives, including H.E. Khalifa Saeed Sulaiman; Khaled Abdel Wahid Al Rostamani, the Chairman and CEO of AW Rostamani Group; the Board Members of Shabab Al Ahli Club, H.E Major General Talal Ahmed Al Shanqiti and H.E Hesham Al Qassim, and Michel Ayat CEO of Arabian Automobiles.Also in attendance were Dr. Khalid Al Zahed - Managing Director - Shabab Al Ahli Club and Majed Sultan – the Executive Director of Team Games Sector; Salah Yamout, COO of Nissan of Arabian Automobiles Company and Hussam Baghdadi, Senior Director of Arabian Automobiles Company.At its core, the partnership with Shabab Al Ahli resonates with the vision of the Dubai government to position the emirate as a leading global sports destination. It is also a testament to Arabian Automobiles’ commitment to actively support various national initiatives and organizations, with a particular focus on youth and sports.

AW Rostamani Group becomes official Royal Enfield distributor in UAE

Royal Enfield, global leader in the midsize motorcycle segment (250cc - 750cc), today announced plans to further strengthen its presence in the Middle East and Africa region with the appointment of AW Rostamani Group as its official distribution partner for the UAE region. With the newly formed alliance Royal Enfield will further widen its presence in the UAE. AW Rostamani Group today inaugurated its first Royal Enfield store at Umm Suqeim St. Dubai.Speaking about the partnership with AW Rostamani Group, Yadvinder Singh Guleria, CCO of Royal Enfield, said, “We have been focused on growing the midsize motorcycle segment in the middle eastern markets for almost a decade now. In a bid to extend the Royal Enfield pure motorcycling experience to the riding community in UAE, we are excited about our strategic partnership with AW Rostamani who bring a wealth of experience and a strong presence in the market. With this new alliance, customers in the UAE can look forward to easier access to our wide portfolio of exciting motorcycles. This collaboration represents a significant step in our growth strategy, and we are excited about the opportunities it will bring to our valued customers.”Located in Umm Suqeim St. Dubai, the newly inaugurated store will have iconic Royal Enfield motorcycles including the Super Meteor 650, Hunter 350, Scram 411, Classic, Meteor, Interceptor, Continental GT, and the Himalayan. The store will also have the complete range of Royal Enfield apparel and accessories. A dedicated service centre has also been set up for Royal Enfield customers in Al Quoz to ensure that customers receive seamless after sales service experience. To cater to the evolving demands of the riding community in the region, the company plans to set up additional branches in Sharjah and Abu Dhabi in the coming months.Michel Ayat, CEO of AW Rostamani Automotive, said: “We were pleased to forge a partnership with Royal Enfield, a venerable motorcycle manufacturer with an illustrious legacy. The demand for bikes in the UAE is on a steady rise, and we remain steadfast in our belief that this alliance profoundly caters to and elevates the aspirations of the burgeoning community of motorcycle enthusiasts nationwide.”Demand for Royal Enfield motorcycles across the UAE region continues to rise as the brand establishes itself as global leader in the midsize motorcycle sector (250cc-750cc), exponential growth in Royal Enfield’s International markets has seen production increase to 832,179 motorcycles in FY 2023 and registered motorcycle sales at 834,895 units (standalone), up by 38.4% from 602,268 (standalone) in FY 22.Delivering the brand philosophy of ‘Pure Motorcycling’ in every aspect of ownership experience, Royal Enfield’s showroom in the city intends to create a robust ecosystem comprising of highly differentiated retail experience, aftermarket capabilities, rides and community events and other adjacencies that bring to life the heritage and world of Royal Enfield.

The new frontier of car subscriptions: Welcome to SUBSCRIBE ME

Dubai: SUBSCRIBE ME, a groundbreaking car subscription platform transforming the industry, launched on the 2nd of May at the Arabian Travel Market 2023 in the presence of Michel Ayat, chief executive officer of AW Rostamani Group - Automotive; Sanaa Ouahmane, director of AWR Mobility; dignitaries; SUBSCRIBE ME team members; and visitors. Offering an unmatched digital experience, this customer-centric app will provide unparalleled freedom, accessibility, and convenience to drive the car of your dreams in the UAE from a diverse fleet and enjoy complete transparency with SUBSCRIBE ME’s adaptive subscription model.Customers can download the app in just minutes and embark on a thrilling journey tailored to their unique preferences. Choose from an impressive array of vehicles across segments, all while enjoying crystal-clear pricing with no hidden fees, long-term commitments, or bank loans.Embrace the freedom to swap cars with ease and indulge in the peace of mind that comes with dealer-maintained vehicles across the entire fleet. SUBSCRIBE ME’s all-encompassing service package covers insurance, maintenance, car servicing, road assistance, pick-up, and delivery, allowing you to focus on the drive ahead.As a part of the AWR Mobility division of AW Rostamani, the company leverages the group’s wealth of knowledge and expertise to provide customers with an unparalleled experience. By forging strategic partnerships with car dealers and rental companies, SUBSCRIBE ME amplifies its reach and expands its target audiences, creating a robust network of collaborators. A soon-to-be trailblazer in the automotive industry, SUBSCRIBE ME proudly supports the UAE and Dubai governments’ commitment to excellence, innovation, and digitalisation.Get ready for the ultimate fusion of style, convenience, and flexibility with SUBSCRIBE ME. To learn more about and begin your car subscription journey.

AW Rostamani Group unveils ‘NXT Luxury’ showroom in Dubai

AW Rostamani Group (AWR), the trusted automotive provider in the UAE, launched its first luxury used-car showroom, NXT Luxury, on 15th February 2023. This milestone marks the growth of the used-car segment in the UAE, with AWR extending its offering to meet the demands of its customers.“We are truly honored to launch NXT Luxury, our first luxury showroom for used cars in Dubai,” said Michel Ayat, CEO of AWR. “Our commitment to providing our customers with the best service and experience in the used car market comes in line with the growth of this segment in the UAE. Under the guidance of the wise leadership, the UAE has become a thriving environment for businesses like ours to grow and succeed, driving us to continue providing our customers with the best service. We look forward to the future of NXT and our role in shaping the used car market in the UAE,” Ayat concluded.NXT Luxury is the first of many milestones for the brand; AWR plans to offer a ‘phygital’ business model with the launch of the NXT website and application in 2023, giving customers the choice to buy, sell, or trade in their cars online, through the showrooms, or via a mix of both. All cars sold at the NXT Luxury showroom are thoroughly checked for mileage and service history to ensure the reliability of the vehicle and undergo a comprehensive process of reconditioning by skilled technicians and stringent quality checks. New showrooms are planned for Dubai and Sharjah for multi-brand used cars in 2023, with a planned expansion to Abu Dhabi in 2024.AW Rostamani Group is a hallmark of innovation and progress in the UAE, consistently setting new standards in the automotive industry. With a rich history dating back over six decades, it has established itself as a partner to both individuals and businesses across the country, building a reputation of high integrity and trust through its commitment to a customer-centric approach.This dedication to excellence is reflected in the group’s continuous investment in the latest technology and its commitment to sustainability, ensuring that it remains at the forefront of the industry.NXT will offer a wide range of vehicles and solutions for customers, including a wide range of models, luxury cars, commercial vehicles, value miles (an affordable selection), and assisted selling (the hassle-free way to sell your car).