https://adgully.me/post/4540/citi-announces-the-appointment-of-carmen-haddad-as-vice-chair

Citi announces the appointment of Carmen Haddad as Vice Chair

Citi is pleased to announce the appointment of Carmen Haddad as Vice Chair, Middle East Wealth and Banking. Carmen will transition her role as Citi Country Officer (CCO) Kingdom of Saudi Arabia (KSA) to Fahad Aldeweesh, CEO Citigroup Saudi Arabia by end of the year. Carmen is one of Citi’s most senior bankers in the Middle East with over 3 decades of banking experience and has played a significant role in the building of Citi’s formidable franchise in the region. Having joined the firm in 2000, Carmen held various roles in Citi Private Bank including family office head of one of Citi’s main shareholders, added CCO of Citi’s franchise in Qatar 2013-17 and CCO of KSA since 2017. Carmen played an instrumental role in paving the way for Citi’s re-entry in the Kingdom, growing the business, and elevating the profile of the Citi franchise in both Qatar and Saudi Arabia.In her new role, Carmen will focus on providing senior level dialogue and coverage of key Sovereign/Government and private banking clients; acquire and deepen business with institutional and private bank prospects and spearhead the Middle East Family Offices initiative for Banking and Wealth. This is in addition to her current involvement in key Institutional relationships in the region, including SWF and other Public sector clients. Leveraging upon the strong consistent relationships Carmen has built over the years she will, in an advisory capacity, also continue to play a key role in expanding Citi’s presence in KSA.Carmen will report to Manolo Falcó in Citi’s recently announced Client organisation.
https://adgully.me/post/4423/kaspersky-to-showcase-its-new-technology-at-black-hat-mea-2023

Kaspersky to showcase its new technology at Black Hat MEA 2023

Riyadh: Kaspersky, a global leader in cybersecurity solutions, has announced its participation in the highly anticipated Black Hat 2023 conference. Black Hat has long been a platform where industry pioneers come together to discuss the latest developments in cybersecurity.Kaspersky will take center stage to showcase its newly launched Managed Detection and Response (MDR) solution, which allows organizations in the Kingdom to leverage Kaspersky's experts while saving IT security teams’ resources for threat analysis, investigation, and response. The service was made possible through the public cloud service provided by Saudi Cloud Computing Company (SCCC Alibaba Cloud) which allows Kaspersky’s customers to comply with data sovereignty and privacy guidelines.Kaspersky will also showcase its Threat Intelligence service which has become an essential tool for organizations to safeguard their assets comprehensively. Kaspersky researchers actively engage in monitoring and tracking 16 Advanced Persistent Threat (APT) groups operating in the Kingdom of Saudi Arabia (KSA) and the surrounding region. These APT groups strategically select their primary victims, focusing on various sectors such as government entities, financial institutions, and manufacturing companies. This service enables organizations access to evidence-based knowledge, context, and actionable recommendations regarding cyber threats targeting their organization.Mohamad Hashem, General Manager of Kaspersky in KSA & Bahrain, expressed his excitement about the company's participation in Black Hat 2023: " Black Hat provides us with the perfect platform to discuss the vital cybersecurity issues and showcase our advanced cybersecurity solutions. With 16 years of experience in KSA, Kaspersky has consistently grown its business, achieving over 30% growth in the first three quarters of this year. We will continue working closely with governments and organizations to ensure they are protected throughout their digital transformation journey."Black Hat 2023 is set to be an exceptional event, with Kaspersky at the forefront of the cybersecurity conversation. We invite attendees to visit our booth to learn more about our MDR solution and discover how Kaspersky is dedicated to keeping organizations safe in an ever-evolving threat landscape.
https://adgully.me/post/3848/yazle-announces-strategic-programmatic-dooh-partnership-with-invenda

Yazle Announces Strategic Programmatic DooH Partnership with Invenda

Yazle, a global digital media company specializing in innovative and creative digital advertising, announced a strategic partnership with Invenda, a prominent player in the automated retail and programmatic digital out-of-home (DOOH) sector. This collaboration marks a significant milestone for Yazle, as it opens doors to programmatic DOOH screens across the United Arab Emirates (UAE) and the Kingdom of Saudi Arabia (KSA).Commenting on the partnership, Jamie Atherton, Managing Director at Yazle, said, "We are thrilled to partner with Invenda, a leader in the programmatic DOOH space. This collaboration aligns perfectly with our mission to empower advertisers with cutting-edge tools and access to prime advertising landscape. Together with Invenda, we are poised to deliver outstanding results for our clients and elevate the DOOH advertising space in the region."<img src='https://erp.adgully.me/artical_image\3db62b13b562e0a676c68f926180bc4b.png' class='content_image'>Yazle has established itself as a pioneer in the dynamic DOOH advertising landscape, consistently delivering innovative solutions that engage audiences and drive results for brands. The partnership with Invenda represents a key step in furthering Yazle's commitment to providing advertisers with unprecedented reach and targeting capabilities. Francesca Meloni, DOOH advertising director at Invenda said, "Invenda is excited to embark on this partnership with Yazle. By combining our programmatic technology expertise with Yazle's creative prowess, we are confident in our ability to revolutionize the DOOH advertising experience for brands operating in the UAE and KSA. <img src='https://erp.adgully.me/artical_image\6ff8a7166a573283bde68fa255b7c67c.png' class='content_image'>Invenda is recognized for its expertise in programmatic DOOH, offering a sophisticated platform that enables advertisers to connect with their desired audiences through data-driven campaigns. By joining forces with Invenda, Yazle gains access to an extensive network of premium programmatic DOOH screens strategically located in high-traffic areas across the UAE and KSA.The Yazle-Invenda partnership represents a game-changing development in the DOOH advertising sector, offering advertisers expanded reach, enhanced targeting capabilities, real-time insights with high-fidelity audience impressions, and creative excellence. It is set to redefine how brands connect with their audiences in the dynamic markets of the UAE and KSA.
https://adgully.me/post/1349/yotel-announces-first-hotel-in-the-kingdom-of-saudi-arabia-will-be-in-oxagon

YOTEL announces first hotel in the Kingdom of Saudi Arabia will be in Oxagon

YOTEL – a global hospitality brand known for challenging the status quo – announces its first hotel signing in Saudi Arabia. Scheduled to open in 2025, the YOTEL property will also be the first hotel to open in Oxagon, which will be the home of advanced and clean industries in NEOM.“Oxagon’s ambition to house hospitality assets where innovative design, sustainability and technologies converge, echoes our core values at YOTEL,” said Hubert Viriot, CEO of YOTEL. “We understand that the Non-Stop traveller craves destinations that won’t slow them down, and Oxagon promises to be a unique destination where new tech-enabled hospitality experiences can be live-tested. It is an honour to be one of the first hotels to open within a city redefining industries through sustainable innovation.”The hotel’s location is at the heart of the integrated live-work-play Research and Innovation (R&I) district of Oxagon with a dedicated R&I campus. Strategically located on NEOM’s Red Sea coast, Oxagon is reimagining the traditional industrial city by developing multiple thriving residential and business communities. Additional to the R&I district, the city will be home to a next generation port with a fully automated and integrated supply chain and logistics network."Oxagon’s hotel strategy is built around several pillars including technology, which is key for integration within a wider smart-city infrastructure,” said Vishal Wanchoo, CEO of Oxagon. “After a competitive selection process, YOTEL was the clear hotel brand of choice for the district, given our shared ambitions to focus on people-centric design, circularity and digital advancements.”Upon check-in, guests will be immersed within the bustling energy of the innovation eco-system within the district. Featuring 300 rooms, the hotel will showcase YOTEL’s latest features including the brand’s signature robotic concierge, motorized SmartBeds™, and fully integrated technologies which YOTEL is known for. Guests will have access to Komyuniti – the brand’s signature multi-functional dining and co-working space, a 24-hour fitness centre, a Grab-and-Go Café, and meeting spaces used to network and relax. The surrounding areas will be walkable and connected to nearby communities through advanced, active, micro and autonomous mobility solutions.The partnership marks the latest hotel agreement with NEOM’s Hotel Development, the division responsible for building a future-centric hospitality ecosystem in the Northwest corner of Saudi Arabia.“YOTEL’s decision to open their property in NEOM’s Oxagon is a powerful endorsement of our ambition to redefine how people travel, stay and live. When complete, it will serve as the ideal home for modern travellers in search of thoughtfully curated and designed spaces, and we look forward to welcoming them,” added Chris Newman, Executive Director, Hotel Development at NEOM.Through groundbreaking urban developments, world class sport, hospitality, affiliate recreation and retail concepts, and next-generation mobility solutions, Oxagon is creating a new model for modern urbanism. Oxagon will be one of several cities and destinations within the NEOM development, all set to be powered by renewable energy sources, amplifying Saudi Arabia’s plan to sustainably diversify its economy, as part of its Vision 2030 strategy.The new announcement signifies YOTEL’s ambition to grow both management and franchised projects in the Middle East region, as part of its larger strategy to reach 50 hotels by 2025.