https://adgully.me/post/6240/stanchion-teams-up-with-calleo-to-unveil-fresh-brand-identity-and-website

Stanchion teams up with Calleo to unveil fresh brand identity and website

Calleo, a Market Intelligence and full-service Marketing Agency, which is retained to provide marketing support to Stanchion, is proud to announce that it has been engaged by Stanchion to be involved in creating a new modern identity, brand and website.Stanchion, founded in Cape Town 23 years ago, has developed into a global business with offices on five continents.  Stanchion sought a new brand identity and logo to reflect not only its shift in focus to be a product-led company that is pioneering payment fabric technology, but to build on its trusted role of powering payments change, bridging the gap between traditional finance infrastructure and modern fintech for clients and also to reflect the dynamic change in the payment’s world in recent years.Calleo provides a range of marketing support and market intelligence services to Stanchion. “It is not every day that the team gets to work end to end on a full project of this scale, which transforms the identity, logo and website. It has been a highly exciting project for our team to be involved in,” says Andrew Dean, Managing Director at Calleo. Modern, Innovative, Leading-edgeThe bold new logo in blue, orange and white encapsulates the rapid evolution in the payment’s world, including payment methods and the way customers interact with their cards and wallets. “While our previous branding paid tribute to chip-based payment cards, our new logo reflects our modern PayTech role as an enabler of digital innovation and customer experiences, adding value to financial institutions that operate within the confines of legacy systems,” says Stanchion CEO, Steven Kirrage. “Our leading-edge products extend the life of existing investments such as Card Issuing platforms, Card Management Systems (CMS) and Processing/Switching platforms.” Wisdom, energy and precision Stanchion prides itself on delivering excellent service to its clients, underscored by decades of skill, experience and knowledge in the PayTech space as it has grown and evolved, guiding customers through digital transformation. A deep blue – to represent Stanchion’s rich depth of expertise, wisdom and stability – has been added to the company’s traditional vibrant orange and white, which depict the energy, optimism, precision and clarity long associated with the brand. “The Stanchion team believes this modern look better reflects today’s world and our place in it. The subtle placement of nodes within the logo links to our commitment to delivering agile innovation to our clients and underscoring the ongoing and efficient management of our products and services,” says Kirrage. 
https://adgully.me/post/4319/xscom-introduces-xs-prepaid-mastercard-integrated-with-xs-cards-mobile-app

XS.com introduces XS Prepaid Mastercard integrated with “XS Cards” mobile app

Global – XS.com, the global FinTech and financial services provider, has today announced that it has introduced the XS Prepaid Mastercard along with XS Cards Mobile App fully integrated into the XS Client Portal in an effort to make the entire funding process smooth and simple.According to an official press release, the global multi-asset broker has partnered with Gate to Pay, a pioneering company in the FinTech and PayTech sector, to launch the new XS Prepaid Mastercard & XS Cards Mobile App.The XS Prepaid Mastercard & XS Cards Mobile App have several exclusive features and will enable traders and partners to track their transactions on their mobile phones.Commenting on the latest announcement, Mr. Wael Hammad, Chief Commercial Officer (CCO) at XS.com said:We are excited to introduce such an advanced payment tool, which will make the entire funding process for traders and partners very smooth and simple. At XS.com, we are committed to continuous improvement in all aspects of our services, and we constantly put all our efforts to ensure a seamless funding process, and efficient and secure handling of client’s funds. Based on our understanding of the complexities of e-payments globally and of the specific needs of each local market, we believe that XS prepaid Mastercard card will be an important milestone in our journey to provide the traders globally with an exceptional trading experience.The multi-award winning broker has accelerated the expansion of its product and services since the start of 2023. Recently, the company has introduced its new carefully crafted account types designed with varying features and advantages to cater to traders of all levels.Rasha Asfour, Gate to Pay’s General Manager, added "We are honored to partner with XS.com and contribute to elevating their services, enhancing the user experience for their global client base. Through our offerings, we aim to empower partners to offer digital banking products and solutions for their clients. XS.com, a global industry leader, remains dedicated to continuous improvement and innovation, setting new standards and benchmarks within the sector."XS.com has recently been recognized with a range of awards that have recognized their mission to empower traders with the knowledge and tools they need to thrive in the dynamic world of trading.