BORK unveils its first Middle East boutique at The Dubai Mall

BORK, a leader in the realm of luxury home accessories, beauty and wellness products, and premium household appliances, has opened its first ever boutique in the Middle East. It launched its flagship store in 2007.Founded in 2001 in Germany by Bork Elektronik GmbH, the name ‘Bork’ refers to the German verb “abborken” which means “debarking”, thus enhancing the brand’s unique vision towards production and putting quality, design, innovation and customer service at the core of its values. With manufacturing facilities located in countries worldwide such as Germany, Italy, France, Japan and Korea, BORK has continuously pushed the boundaries of craftsmanship and design.With a focus on minimalistic design and putting carefully curated materials such as anodized aluminium, stainless steel, American walnut and genuine leather in the forefront, BORK offers a diverse range of more than 50 product categories of home accessories and household appliances — kitchen, beauty and wellness, indoor climate, decor, leisure, outdoor and cruise collection — where each piece is meticulously handcrafted with precision and care, reflecting the brand’s dedication to unparalleled quality and timeless elegance.Furthermore, in the pursuit of creating limited edition products, only the finest and rarest materials are used such as the Peruvian vicuña wool, positioning the company as a symbol of luxury and exclusivity. BORK has also been presented with various prestigious awards, including the RedDot Design Award and iF Design Award.With a history of over two decades, BORK remains at the forefront of the luxurious living, setting new standards for those who aspire to live a comfortable life.

Arabian Media, Beautiful Minds Media GmbH join forces to launch MADAME

Arabian Publishing Media has partnered with Beautiful Minds Media GmbH to introduce the iconic MADAME brand to the Middle East. Arabian Publishing Media, known for publications like Villa 88 and UAEinsider, and Beautiful Minds Media have acquired the rights to publish and distribute MADAME-branded content in the region. This collaboration signifies a significant move for both companies.MADAME is a renowned brand known for its fashion and lifestyle content. This partnership may lead to the introduction of MADAME magazine or other MADAME-branded content in the Middle Eastern market. This strategic move aims to expand MADAME's presence and influence in the Middle East while providing Arabian Publishing Media access to an established and popular brand.MADAME Magazine has now found a new home in the heart of the Middle East under the banner of MAISON MADAME. The brand offers a rich heritage encompassing print, digital, social media, events, and e-commerce.Asma Al Fahim, CEO of Arabian Publishing Media, expresses her excitement about this partnership: "Since the inception of Arabian Publishing Media, our mission has always been to create content that resonates with the GCC market. This collaboration with MADAME Magazine is a significant step towards broadening our reach and offering our discerning audience unmatched luxury lifestyle content."Petra Winter, Shareholder of Beautiful Minds Media and Editorial Director of MADAME, values the opportunity to connect with the luxury clientele of the GCC market: "Over 72 years, MADAME has built a strong fanbase of sophisticated women in German-speaking territories. We focus on compelling storytelling and high-end aesthetics for a community of luxury enthusiasts. Now, we are thrilled to enter the GCC market, with its promising opportunities and the visionary lifestyle it offers, which is loved by many Europeans. Asma and I will be the ideal team to bridge your brands with our readers and blend European influences with Arabian culture."This collaboration between Arabian Publishing Media and Beautiful Minds Media GmbH represents a fusion of creativity, passion, and unwavering dedication to delivering top-quality content. Together, they are poised to redefine the luxury media landscape in the Middle East, offering readers a delightful combination of elegance, style, and culture.