Disney Plus introduces new logo alongside addition of Hulu content to platform

Adgully Bureau |

Disney has introduced a new logo for Disney Plus, which was noticed by subscribers even before the official announcement. The updated logo features a teal-ish glowing green color called "Aurora," named after the aurora borealis and Sleeping Beauty. This change replaces the original Disney blue color.

The new logo combines the iconic Disney blue with Hulu green, symbolizing the merger of the two entities. The deep blue color had been part of Disney Plus’ identity since its inception in 2019, marking its five years of existence prior to this rebranding.

Additionally, Disney announced today that "Hulu on Disney+" is now supported for all Disney Bundle subscribers in the United States. This means that Hulu content is now accessible through the Disney+ app.