Insurance powerhouse Allianz, a key player within the global Allianz Group, has recently opened a pitch for its media agency account, industry insiders have disclosed.
The final round of this competitive selection process reportedly includes media agencies such as Wavemaker, Carat, and Hearts and Science, all vying for this prestigious partnership opportunity.
Australia has been serviced by Publicis Groupe's Spark Foundry in the incumbent role.
It is understood that this global pitch is exclusively available to agencies with established global master service agreements. This move by Allianz comes at a time when the insurance sector is undergoing significant transformation and competition is high.
For further updates on this developing story, stay tuned.